Be the belle of the ball.
With prom season just around the corner, it’s time to start looking for a dress. While there are plenty of options to get prepped for this rite of passage, no one wants to be left waiting for their gorgeous outfit to arrive – especially if it gets stuck in customs at the airport! To help, we’ve rounded up some top spots in Hong Kong, and online, that’ll have you party-ready and feeling glam in no time (no matter your budget). With the prom dress sorted, the only thing left to do is decide on which shoes to wear, what handbag to take, how to do your make-up and hair, and pick a nail varnish…
If you’re worried about spending a small fortune on a dress (that’ll only gather mothballs soon after), or if you’ve left it too late to order online, consider renting instead. Founded in 2009 by Mama of two, Kelly, Mariée Bridal Couture offers a great range of gowns, prom and cocktail dresses, that’ll definitely stand out in a crowd. The collection available is inspired by a combination of fashion and new street trends, so you’ll find plenty of variety to purchase or rent. The team works to your budget, so make sure you contact them and book an appointment to get a free trial.
Mariée Bridal Couture, 9/F Galuxe Building, 8 On Lan Street Central www.mariee.com.hk
Another great option when it comes to hiring an outfit is the membership-based rental concept, YEECHOO. Although price points are on the higher side, you’ll definitely get quality for your money (with the option to even shop your fave celebrity look!). With a range of styles from Qi Paos to designer LBDs (little black dresses), we’re big fans of the pictured floral gowns, especially the full-length cut-out Emma Wallace option that looks like a crop top and skirt from the back.
YEECHOO, 128 Wellington Street, Central www.yeechoo.com
It might not be the first place that springs to mind when thinking of occasion pieces, but Zara has quite a few gems hidden within its midst. In store, there isn’t exactly a dedicated section for evening wear, but look around and you’ll see the odd piece placed with similar colours and fabrics. Online, head to the dress section but, as within the store, you can’t filter by type, so scroll on through until you spot what you’re looking for. We found the emerald sparkler pictured, but you can also explore two-piece options like a skirt or trousers and a top to shake up the traditional style.
This online boutique was established in 2011, with a beautiful store in Sheung Wan. It offers a vast array of style and size choice – including a plus size range, and plenty of fabric and print options, so you’re sure to get something unique. With fabulous frocks on offer (and local shipping for $45) Dress Up is a definite winner in the race for something special here in Hong Kong.
H&M is a great option for on-trend fashion that won’t break the bank. The flare skirt dress pictured makes for a cute knee length option, is only $599, and comes in two colours (powder beige or light turquoise). But there’s a wealth of other options for midi right through to maxi, so it’s just a case of finding a style that works for you. What’s more, you can get kitted out with all your accessories as well (think jewellery, shoes, handbags etc.) making this a great one-stop-shop.
With affordable brands, easy shipping and almost every style under the sun, Zalora is a reliable online option for many Hongkongers, with price tags as diverse as the options. As per the picture, go short and quirky for $324 (a total bargain in our opinion), try a satin midi ($549), or go full-on ballroom with this maxi for $645. With so many gorgeous outfits well under $1000, the only issue might be narrowing down your favourite!
Zalora, Available online at www.zalora.com.hk
Hardly a day goes by in the Sassy Mama office without an ASOS package being delivered for one of the team, so we can definitely vouch for its reliability! We are also big fans of the free (yes, free!) returns to the UK if something isn’t quite right. Here, you’ll find everything from occasion wear to prom dresses, bridesmaid and even bridal gowns, all of which are gorgeous and won’t damage the purse strings too much (just make sure you check the items carefully, as not everything can be shipped to HK).
ASOS, available online at www.asos.com
Featured image courtesy of Getty Images, image 1 courtesy of Mariée Bridal Couture, image 2a and 2b courtesy of YEECHOO, image 3a and 3b courtesy of Zara, image 4a, 4b and 4c courtesy of Dress Up Hong Kong (homepage slider), image 5a and 5b courtesy of H&M, image 6a, 6b and 6c courtesy of Zalora, image 7a, 7b and 7c courtesy of ASOS.