
Fancy a new swimsuit or bikini? You’ll be beach ready in no time with these swimwear stores in Hong Kong.
Searching for something to wear for your next family holiday can be a chore but it doesn’t have to be! We’ve compiled a list of the best swimsuits and bikini shops in Hong Kong (online and in-person sports stores) that deliver. These hot summer swimsuit styles have the perfect selections to make you feel easy, breezy, beautiful and ready to hit the beach or pool! There’s something for every occasion, from on-trend one-pieces and training swimsuits to bikini tops and separate bikini bottoms. Plus, with mama-and-me swimwear included, you will surely find a swimsuit to suit your style!
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Ozzie Cozzie Co. — A to F cup bikinis, plus swimwear for all the family
Ozzie Cozzie in Central stocks a wide range of stunning, quality international swimwear brands like Seafolly, Baku, Moontide, Miraclesuits and plenty more. Its size range is a proper relief — ranging from 8 to 20 (AU/UK), and comes with booster bras up to E-cups!
Ozzie Cozzie Co., 503 Tak Woo House, 1-3 Wo On Lane, 17-19 D’Aguilar Street, Central, HongKong, 2810 1356, www.ozziecozzie.com
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Vilebrequin — Vibrant swimwear for the whole family to enjoy beachside fun
Vilebrequin’s Saint-Tropez-inspired swimwear is guaranteed to boost your holiday spirit, featuring lively bikinis and eye-catching patterned swimwear! If your family fancies making a splash together, it’s got matching prints and styles for mums and daughters, dads and sons alike — perfect for a bit of beachside fun!
Vilebrequin, various locations across Hong Kong, www.vilebrequin.com
Marie France Van Damme — Luxury one-piece swimsuits, bikini sets, bikini tops and bikini bottoms as separates
Another gifted designer based in Hong Kong, Marie France Van Damme is a favourite among local ladies for her luxe resortwear and stylish swimwear. Pop by for a great selection of silk-printed kaftans, tunics and shimmering metallic swimsuits and bikinis sets or separates.
Marie France Van Damme, Shop 3088, Podium Level 3, ifc Mall, 8 Finance Street, Central, Hong Kong, 2882 9088, www.mariefrancevandamme.com
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Barrel — High-performance Korean swimwear brands
BARREL is a Korean sportswear brand specialising in performance-driven activewear fusing bold aesthetics with functionality. From water sports apparel and accessories to board shorts, long-sleeve swimwear and dry bags, each item promises quality and comfort to move around with ease!
BARREL, various locations across Hong Kong, getbarrel.com
Calzedonia — Colourful bikini bottoms and tops and one-piece swimwear in unique designs
You may have seen celebrities wearing colourful tights and luxurious lingerie to promote the Italian brand, but Calzedonia also does lovely swimwear. You won’t find many adventurous patterns, rather classic bikini tops in bandeau, push-ups and cute ruffle designs, as well as assorted mix-and-match bottoms from boy shorts to a skimpier ‘Brazilian’ cut!
Calzedonia, various locations across Hong Kong, www.calzedonia.com
SANKINI – Online retailer for swimwear and beach accessories
SANKINI is an online retailer that offers a wide assortment of modern swimwear, beach accessories and more. It advocates diversity in beauty and hopes to bring comfort, confidence, courage and inspiration to its customers. We adore the diverse swimwear styles and patterns, especially the one-piece swimsuits that resemble chic bodysuits more than traditional swimwear!
SANKINI, WhatsApp: 6802 2248, www.sankini.com
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Gourami — Fashion-forward and affordable women’s swimwear in Hong Kong
Gourami’s got plenty of stores around the city, packed with everything you need for the beach — from stylish and practical swimwear to goggles and beachwear — all at reasonable prices. Whether you’re after rash guard swimwear, tankinis, bikinis or something in between, their fun, fashion-forward collection offers great coverage and support, perfect for lounging by the shore or going full throttle with water sports.
Gourami, various locations across Hong Kong, www.gourami.com
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Vipop — Chic, sustainable women’s swimwear and accessories
Vipop is a dream for mums who love stylish, sustainable swimwear with a bit of flair. It showcases amazing Latin American designers with unique, limited-edition pieces — think avant-garde one-pieces, chic bikinis, plus sunglasses and sun hats to match.
Vipop, G/F, 52 – 54 Graham Street, Central, Hong Kong, www.vipop.com
Milimilu – Recycled UV swimsuits for women with mini-me options for twinning
Head to Milimilu for comfortable, eco-friendly UV protection kids’ swimwear made from recycled plastic bottles. Think swim shorts, long sleeve swimsuits, there’s even a selection of Mommy and Me styles if you want to twin at the beach. P.S. We love the flower-power turbans!
Milimilu, www.milimilu.com
Bravissimo — Stylish women’s swimwear that offers the perfect fit and support for larger cup sizes
We know the struggle of finding swimwear that actually fits — especially if you’re rocking a bigger cup size. Bravissimo is a lifesaver, with everything from long-sleeve swimwear and bikinis to tankinis, there are plenty of designs that’ll give you the perfect fit and support. Whether you prefer wired or non-wired options, Bravissimo makes sure you feel comfortable and confident, so you can enjoy your time in the water without worry!
Bravissimo, www.bravissimo.com
Eres — Effortless women’s swimwear that understands women’s requirements
If you’re after swimwear that blends luxury with style, Eres is a must-try. Its constantly refreshed collections feature gorgeous designs with high-quality fabrics and flattering details that give it a unique edge. Eres swimwear can be found in luxury boutiques and hotels across town — ideal for treating yourself to something chic and comfortable for your next beach or staycation getaway!
Eres, various locations across Hong Kong, www.eresparis.com
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Escapade Sports — Active mums seeking high-performance swimwear with stylish options
For our active mamas, Escapade Sports is the place to find swimwear that’s perfect for anything from watersports to professional training. Discover a great selection of performance swimwear and wetsuits from top brands like Orca, Blueseventy and Zoggs, along with casual styles from Seafolly and Tom & Tedd.
Escapade Sports, various locations across Hong Kong, www.escapade.com
Other Online & Offline Swimwear Shop Options
- ASOS, swimwear from affordable picks to luxury labels, with plenty of options for plus size and petite shapes, www.asos.com
- COS, women’s swimwear in Hong Kong with clean, simple cuts for a timeless, elegant look, www.cosstores.com
- Black Coral, a Hong Kong brand known for its fashion-forward swimsuits that blend style and modern flair, www.blackcoralxo.com
- Cotton On, affordable swimwear bursting with fun vibes, available in a wide range of styles and colours to suit every taste, www.cottonon.com
- Decathlon, Top-quality gear for 70+ sports including swimwear that won’t break the bank, www.decathlon.com
- H&M, a trusty, affordable go-to offering a wide range of swimwear including bikinis, swimsuits and more in various designs, www.hm.com
- J.Crew, effortlessly cool, casual swimwear that’s perfect for lounging by the pool or soaking up the beach vibes, www.jcrew.com
- Mango, stylishly designed swimwear at budget-friendly prices, www.mango.com
- Marks & Spencer, a British brand offering modest and minimalist swimwear to suit every style and shape, www.marksandspencer.com
- Speedo, professional-level swimwear designed for training, racing, fitness and leisure, www.speedo.com
Editor’s Note: “Swimsuit And Bikini Shops: Where To Find Women’s Swimwear In Hong Kong” was most recently updated by Team Sassy Mama in May 2025.
Main image courtesy of Caledonia, image 1 courtesy of Ozzie Cozzie via Facebook, image 2 courtesy of Vilebrequin via Facebook, image 3 courtesy of Marie France Van Damme via Facebook, image 4 courtesy of Barrel via Facebook, image 5 courtesy of Calzedonia via Facebook, image 6 courtesy of Gourami via Facebook, image 7 Vipop via Facebook, image 8 courtesy of Milimilu via Facebook, image 9 courtesy of Bravissimo via Facebook, image 10 courtesy of Eres via Facebook.