Shop maternity wear that makes you feel fabulous as your baby bump continues to grow. Here’s where to shop the chicest and most comfortable maternity clothes in Hong Kong.
Finding maternity clothes that fit your changing body shape, yet still make you look and feel amazing, can be a challenge. But just because we have to pack away our pre-baby clothes for now, it doesn’t mean that our style needs to be compromised. Here is our list of maternity wear go-to’s right here in the city (and worldwide that deliver), so that you can find something to show off that beautiful baby bump while still being comfortable (or as comfortable as you can be during those last months of pregnancy). There are also some non-maternity wear options that can be worn before, during and after the baby is born.
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Milky Mama — Comfortable maternity dresses, pants, tops and lingerie
Milky Mama, various stockists across Hong Kong, WhatsApp: 9543 8457, milkymama.hk
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Embrace — Premium maternity essentials in natural fabrics
Known for impossibly soft intimates and bra tops that feel like a hug, Embrace creates beautiful nursing essentials that give you the support you need while feeling like you’re wearing almost nothing. Developed in Hong Kong and made exclusively from premium natural fibres, each piece is lightweight, breathable and certified non-toxic — the kind of thing you put on and barely think about again. Embrace’s signature fabrics are custom-made from the world’s finest natural yarns. Its bestselling Nursing Bras and Nursing Tanks are so loved, they’re often sold out, so we suggest you start there – if you can!
Sassy Mama Tip: Enjoy free shipping on orders over $800.
Use the code SASSHK10 to get 10% off your first order. Offer valid until Thursday, 14 October 2027.
Embrace, [email protected], www.facebook.com/wearembraceasia, asia.wearembrace.com
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Love, Bonito — Comfy workwear in solid colours and maternity dresses for special occasions
Love, Bonito, Shop D, G/F, Entertainment Building, 30 Queen’s Road, Central, Hong Kong, 9174 4569, www.lovebonito.com
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MANGO – Flattering and understated maternity denim and casual wear
We all know the struggle of finding a pair of maternity jeans that are actually flattering — while still remaining comfortable. Enter MANGO, which offers denim in a wide variety of styles (including dungarees), along with soft elastic in the pants’ waistbands for added support for your growing bump!
MANGO, various locations across Hong Kong, shop.mango.com
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Nothing FITS BUT – Eco-friendly premium maternity wear label from South Korea
If you’re in the market for unique, dreamy designs in comfortable and cool fabrics like organic cotton and luxurious linens, look no further! NOTHING FITS BUT crafts relaxed and refined clothing for contemporary motherhood. We also love the Mommy & Me collection for when bubs pops out and you want to match!
NOTHING FITS BUT, www.nothingfitsbut.com (free worldwide shipping for orders over USD$280)
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Malabar Baby – Kaftan dresses and loungewear
This local brand is best known for its handcrafted collection for babies and children, but they also have a small selection of light and airy cotton kaftans which are perfect for the Hong Kong heat! Malabar Baby is also our go-to when we’re looking for matching fits for the fam.
Sassy Mama Tip: Use the code YAYSHIP to get free shipping on all global orders.
Malabar Baby, www.malabarbaby.com (standard shipping usually costs USD5)
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She Creates Stories – Breezy bump-friendly clothes perfect for Hong Kong heat
For fashionable floaty options, inspired by the Australian coast, She Creates Stories has got you and your growing bump covered. While not strictly a maternity brand, we love its midi and maxi dresses, the smock tops and matching sets that all work as your body changes.
She Creates Stories, www.shecreatesstories.com
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Shopbop – A collection of brands offering maternity leggings, dresses, jeans, tees and more
A range of contemporary designer labels are available at Shopbop. Search for luxurious but functional items from HATCH, Splits59, Joe’s Jeans and Madewell. This is a particularly good useful site for pregnant mamas trying to stay active.
Shopbop, www.shopbop.com (free worldwide shipping for orders USD$100 and over)
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Retykle – Pre-loved designer maternity wear
You’re not going to wear your maternity clothes forever, so if you’re looking for a more sustainable (and cost-effective) option, Retykle could just be the answer! Stocking pre-loved, quality maternity wear with brands such as Seraphine (a Sassy Mama favourite), Mayarya and Mothers En Vogue to name just a few. You can of course also pick up a few items for your little one too.
Retykle, 8/F, Vita Tower, 29 Wong Chuk Hang Road, Wong Chuk Hang, Hong Kong (by appointment only), 3594 6533, www.retykle.com (free shipping for orders over $600)
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More Places To Shop Maternity Wear In Hong Kong
- ASOS – The Maternity collection includes everything from bump-flattering swimwear in fun prints to floaty smocks and cool athleisure. www.asos.com
- H&M – Limited maternity range available in-store, so we recommend checking out its large maternity collection online to find the best selection. www.hm.com
- Next Direct – The extensive next maternity collection includes a huge range of easy-to-wear styles available in sizes 8-22. www.nextdirect.com
- Petal & Pup – A stylish selection of bump-friendly dresses, with elasticated waists, flowy bodices and shirred details. www.petalandpup.com
- Zalora – A wide range of affordable high-street brands offering maternity wear. www.zalora.com.hk
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