Ready To Grow Your Family-Focused Business? CBME China 2026 Is The Place To Start

Maybe it’s a baby product you wish existed, a kidswear concept you can’t stop thinking about, a toy or education idea you know families would love. If you’ve been quietly planning for years, consider this your sign to take the next step!

For mums building a business in the maternity, baby or children’s space, turning that idea into something real takes more than inspiration. You’ll need the right suppliers, industry contacts, product insight and a clear view of what’s next. That’s where the Children Baby Maternity Expo (CBME China 2026) comes in.

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What is the Children Baby Maternity Expo?

Taking place in Shanghai this July, CBME China 2026 is one of the leading sourcing and networking platforms for the maternity, baby and children industries, bringing together brands, buyers, suppliers and industry professionals from across China and around the world. Whether you’re already running a retail business, exploring private-label products, growing an online store or simply looking for your next big idea, it’s a chance to see what’s happening in the market and connect directly with the people shaping it.

Why CBME China 2026 is worth the trip to Shanghai

Its scale is impressive. CBME China 2026 will span 10 exhibition halls, with a total area expected to reach 270,000 square meters, bringing together 2,800 exhibitors showcasing 4,200 global brands across more than 40 product categories. From baby care, maternity products and kidswear to toys, education, nutrition, licensing, smart manufacturing and more, the expo is designed to connect global supply and demand under one roof.

For small business owners, that access can be invaluable. The expo will feature more than 20 targeted procurement zones, including areas dedicated to AI, OEM and private-label opportunities, and specialty pavilions across key sectors. There are also six parallel shows, covering Toy & Education, Kids’ Wear, Food & Nutrition, Smart Manufacturing, Silver Sphere and Licensing Expo China. For buyers with specific sourcing needs, the Hosted Buyer Program offers VIP services and customised matchmaking to help make the most of the visit.

When is CBME China 2026?

CBME China 2026 will take place from Wednesday, 15 to Friday, 17 July 2026 at the National Exhibition and Convention Center in Shanghai. Online pre-registration is free before 11:59pm on Tuesday, 14 July 2026, with onsite admission priced at RMB 100 per person.

When: 15 and 16 July, 2026 (9am to 5pm); 17 July, 2026 (9am to 3pm)
Where: National Exhibition and Convention Center, Shanghai
How much: Free online pre-registration before 11:59pm, Tuesday, 14 July 2026; onsite admission RMB 100 per person